Organizational Strategy of Apple Essay Example | Topics and Well Written Essays - 3500 words

Organizational Strategy of Apple - Essay ExampleAccording to the research findings, Apple represents one of the more or less successful technology companies in the world today since its launch in 1976 as a personal computing machine manufacturer. The organization which in 1997 was on the wand of bankruptcy has been able to transform and record profits in the following years due to the production of leading computer softwargon and personal computers that are based on high standards of innovation, prestige, and quality. The cusses of Apple depends on the production of highly innovative hardware and software which have over the years established the alliance as the leader in an industry where every organization strives to gain a share of the market that readily embraces new technology. Due to the customer fealty that Apple has been able to establish over the years, therefore, driving sales, the company has featured in several occasions as the first among Fortune magazines Worlds Mo st Admired Companies with latest financial results for second quarter ended March 29, 2014 indicating $45.6 billion in revenues and $10.2 billion quarterly internet profits. The following sections present an analytical business report focused on different levels of organizational behavior and human resource. The multinational focuses on designing, developing, manufacturing and selling computer-based conference electronics, personal computers, and computer software. The market leader in Apple hardware was the Mac personal computers, but the company soon diversified into the worlds first media player device, iPod, a pioneering smartphone, iPhone and leafing tablet computers, the iPad. In addition, Apple introduced software such as operating systems like iOS and OS X, iTunes, the Safari web browser in addition to productivity and creativity suites such as iWork and iLife. The history of Apple marks a dynamic transformation from a personal computer manufacturer to a leading manufactur er of consumer electronics, operating software and consumer software.